Manager

Manager Executive Summary Todays companies ar operating in an atmosphere of rapidly changing competition, technology, laws and policies. and then the companies have to seriously re- canvas their business organization objectives and marketing strategies and tactics in rear to satisfy the need of the target consumers and thereby achieving their give birth objectives. The aim of the report is to explain the various objectives of marketing and it parleys, to explore its various tools, emphasis their importance and functions in the modern business scenario and to discuss how companies can utilize these tools to the maximum to achieve their objectives.

I have taken the NADIA Group of Companies as my case mull and have worked at explaining how they use the various marketing communication tools. I have also made and effort to analyze their marketing strategies and tactics and evaluate the effectiveness of their promotion combine and eventually their performance. ...If you want to get a full essay, order it on our website: Orderessay

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